Your brand is much more than just your company name or logo. It includes everything from your resort’s personality and beliefs to your clients’ views, ideas, and experiences. It expresses who you are, what you believe in, and how you want your audience to see you. What is branding? Your brand is how others perceive […]
What is Branding for Resorts and Why Is It Important? Read More »
Running social media contests is an excellent way to increase brand recognition, attract new consumers, and acquire quality leads. It’s a great strategy in increasing engagement, getting more leads, and tracking potential customers. However, with so many businesses employing this strategy to improve their business development, coming up with new ideas is difficult. We’ve compiled
8 Social Media Contest Ideas That’s Guaranteed to Convert Read More »
Now comes the big question: Are social media contests an effective tool for brand marketing? Do the benefits of brand exposure and audience engagement outweigh the (sometimes substantial) financial expenses? Social media contests allow you to interact with your audience and grow it. Furthermore, people enjoy seeing brands give back to their loyal customers. Social
How to Run an Engaging Social Media Contest Read More »
Advertising online can be expensive. And most smaller and newer beach resorts or hotels can’t hope to compete with corporate giants in ad spending. How do you promote your sites, and where do you spend your time? These free social media promotion ideas can help you get started with your marketing efforts. List on Google
5 Quick Ways to Promote Your Beach Resort Online for Free Read More »
Social media sites are fast taking over the world if they haven’t already. The internet is a great place for businesses and individuals alike to share their ideas with the rest of the world. For many people, social media has become an integral part of everyday life. In fact, there are more than 2 billion
How to Optimize your Facebook Page Read More »
Instagram today has over 1 billion monthly active users, and more than 80% of Instagram accounts follow a company. Your Instagram bio serves as your business card, portfolio, and website main page all in one.And, with only a few seconds to make a good first impression, your Instagram bio is one of the most effective
4 Steps to Optimize your Resort’s Instagram Page Read More »
The hotel industry has had a terrible two years since the outbreak began, but as the world learns to live with Covid-19, a number of new hotel and tourist trends are emerging. In 2020, over 3.6 billion people utilized social media globally, with a predicted increase to over 4.41 billion by 2025. According to several
7 Social Media Posts To Do in 2022 for Your Beach Resort Read More »
Your beach resort needs to run a successful marketing campaign. The hospitality industry is constantly evolving, one thing remains constant: resorts still need to market themselves effectively to attract guests and keep them coming back for more. So what exactly makes a successful resort marketing campaign? And how do you go about creating one that
11 Beach Resort Marketing Campaigns that Succeed Read More »
A majority of people think that features and benefits are one and the same. Though they have many similarities, there is a difference between them. Features vs. Benefits One of the most common mistakes that people make when promoting their beach resort is they focus too much on features, rather than benefits. The reason for
Promoting Benefits instead of Features to Increase Conversions Read More »
What is collaboration or collaborative marketing? Collaboration or collaborative marketing is an approach to marketing that involves two or more companies working together to create a joint product or service. Reaching target audiences is the key objective of any business, but it can be difficult when you are competing with other resorts for attention and
10 Tips: Collaboration Marketing to Boost Your Bookings Read More »